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[28][29] Through the 2000s, multiple efforts were made to attract younger buyers to the brand, involving product changes and replacements. Two years after General Motors downsized its full-size model lines, Mercury introduced a downsized Marquis; while nearly matching the Cougar sedan in exterior footprint, the 1979 Marquis gained interior space over its 1978 predecessor. The Cougar base coupe, sedan, and wagon were counterparts of the Ford LTD II, with the Cougar XR-7 hardtop becoming a counterpart of the Ford Thunderbird. The Park Lane was introduced as a flagship model line on a 125-inch (3,200 mm) wheelbase (with the Turnpike Cruiser becoming part of the Montclair line). The Mountaineer introduced the silver "waterfall grille", a styling theme adopted on nearly all succeeding Mercury vehicles. On this page we present you the most successful photo gallery of Mercury Park Lane Fastback Marauder and wish you a pleasant viewing experience. While again sharing much of its bodyshell with Lincoln, the division adopted the three-model range of Ford. The counterpart of the Ford Fairmont, the Zephyr marked the introduction of the Fox platform, a rear-wheel drive chassis architecture that underpinned a number of compact and mid-size Ford and Lincoln-Mercury vehicles from the 1970s into the early 2000s. [5] While the nameplate was briefly used by Chevrolet for 1933 (Chevrolet Mercury), the Roman god name was personally selected from over 100 potential model and marque names. rear view of Merkur XR4Ti, showing biplane spoiler. Far more aerodynamic than its predecessor, the exterior of the Grand Marquis was better-received by the marketplace than that of the Chevrolet Caprice and Buick Roadmaster (and the Ford Crown Victoria); sales of the model line doubled from 1991 to 1992, leading it to become the best-selling Mercury sedan through much of the 1990s. The larger sedan, the 2005 Mercury Montego, was a full-size sedan (a counterpart of the Ford Five Hundred); while close in exterior footprint to the Sable, the interior packaging of the Montego more closely matched the Grand Marquis. In 1937, Edsel Ford began work on Mercury as the first completely new Ford Motor Company brand. Mercury is a defunct division of the American automobile manufacturer Ford Motor Company. Jan 20, 2017 - Explore Scooby Doo's board "Mercury", followed by 411 people on Pinterest. In short: Be meticulous. We crunched the numbers from the best estimates of several premier resources, including Motor Trend, Road & Track, Car & Driver and more. After 12 years nearly unchanged, the Grand Marquis underwent a larger-scale redesign, sharing no body commonality with the previous generation. If you happen to roll up next to another Mercury, be sure you know what you're up against. For 2010, 93,165 Mercury vehicles were sold, nearly 265,000 fewer than in 2000.[34]. Sharing nearly identical bodywork with Ford trucks, Mercury-badged trucks were largely distinguished by a division-specific grille and exterior trim and badging. As American manufacturers shifted away from convertibles, the final convertible produced by Ford Motor Company during the 1970s was a 1973 Mercury Cougar. For the first time since 1977, the Cougar was offered as a station wagon (replacing the otherwise identical Zephyr wagon, as Mercury shifted the model line upward in price). ... Best Lease Deals for the Month of August 2020. Find used Mercury vehicles for sale in your area. See more ideas about Mercury cars, Mercury, Classic cars. [14] For 1954, Ford replaced the long-running Flathead V8 (dating from 1932) with an overhead-valve Y-block V8, with Ford and Mercury receiving their own versions of the engine. In a race from 0-60 mph between 1999 Mercury Cougar vs. 1983 Mercury Capri, you would WIN by just hundredths of a second! In another change, the Cougar model range was pared down to the XR7 coupe. Find Mercury classic parts. Mercury è stato un marchio automobilistico statunitense facente parte del gruppo Ford fondato nel 1939, il cui nome venne derivato dal pianeta e dalla divinità romana omonima. For 1966, the Comet shifted into the intermediate segment, effectively replacing the Meteor. Find out where your car stands among the top 10 fastest cars from 1999. 1983 saw a major model revision within Ford and Mercury, involving full-size and mid-size model lines. The revision proved successful, as Mercury reached its then-highest sales. Beginning the 1967 debut of the Mercury Cougar, several nameplates were derived from big cats, including the Bobcat and Lynx (with the Sable also adopting an animal name). The Mercury Meteor was introduced as an entry-level full-size range; as with the Comet, the Meteor was originally developed as an Edsel before its closure. The sedan line underwent a major revision, as Mercury replaced the Sable with two different vehicles. [13] While Mercury would have subsequently higher yearly sales, at 5%, this is the largest market share ever held by the division. In 2008, Ford introduced an advertising campaign starring actress Jill Wagner that focused exclusively on attracting female drivers to the Mercury brand in hopes of making it more relevant and profitable (standing in stark contrast to its late 1960s "The Man's Car" ad slogan). Is this the best time for you to buy a new Mercury car? The Montclair and Park Lane were withdrawn in favor of the Monterey, Commuter, and Colony Park. Run the car, and pay attention to any sounds that may be disconcerting. [12] In contrast to medium-price brands from Chrysler and General Motors (or independents such as Nash, Hudson, or Packard), Mercury continued to offer the Eight as its sole model line. It darts ahead of the #2 ranked 1983 Mercury Capri by just hundredths of a second and the #3 ranked 1991 Mercury Tracer LTS by 1.3 seconds. As distinguishing itself from counterpart Ford (and Lincoln) models was a key factor, renewing the model line was imperative. See the full review, prices, and listings for sale near you! Replacing the Bobcat, the Mercury Lynx was introduced as the counterpart of the Ford Escort. For the first time since 1980, the Cougar received a complete redesign of its interior, including an (optional) electronic instrument panel. For the shortened 1942 model year, 24,704 Mercury vehicles were produced. To differentiate the Marquis from the Ford LTD, Mercury introduced hidden headlights for the model line. Along with advancing the use of aerodynamic exterior design, the 1984 Topaz became the first Lincoln-Mercury vehicle to offer a driver-side airbag (as an option). Go to previous slide - Best Selling. Ford of Canada replaced Monarch with the Edsel brand for 1958; a poor reception to Edsel in Canada led to the return of Monarch for 1959. In various forms, Mercury would use a crest emblem on its vehicles through the end of the 1980s. To distinguish itself from the Ford Thunderbird Turbo Coupe, the Cougar XR7 adopted a 5.0L V8 engine. During the 1970s, the Cougar became the most popular Mercury vehicle, with a "Sign of the Cat" advertising campaign launched by the division. Beginning life as the third-generation Ford Probe, the new Cougar adopted the chassis of the Mystique (becoming front-wheel drive for the first time). A new car is always a big investment, even when that “new” car is actually used, and it’s important to do your due diligence. Mercury—as a brand of cars—ceased to be different, ... Enthusiasts recognized why the Sierra was at one time the second best-selling car in Europe, but most American's didn't. Since the early 1960s, the use of platform sharing had left Ford and Mercury model lines styled virtually the same, differing only by grilles, wheels, badging, and minor trim. In the mid-1950s, Mercury introduced "The Big M", the namesake letter with horizontal extensions at its bottom;[42] at the time, Mercury was a prime sponsor of The Ed Sullivan Show. Mercury has been focused on market entry-level luxury car segment between conventional models Ford and brand of luxury cars Lincoln. The 1973 model year brought major functional changes to the Mercury line, the fuel crisis notwithstanding; in various forms, all Mercury cars were given 5-mph bumpers. To consolidate development and production, the Mercury Eight shared much of its bodyshell with Ford, distinguished by its 4-inch (100 mm) longer wheelbase. Introduced as a direct counterpart of the Chrysler Town & Country, the Monterey struggled to establish market sales as the minivan segment in North America declined as a whole; after 2007, the Monterey was discontinued alongside the Freestar. Browse by Mercury models. From the mid to late-2000s, Mercury shifted its trim nomenclature in line with Lincoln, with full words replacing letter-based designations. [citation needed]. The revision was well-received, as Cougar sales nearly tripled. A longer-wheelbase version of the Zephyr, the Cougar XR7 was a direct counterpart of the Ford Thunderbird. By the middle of the decade, the Mercury division had secured its future. For 1975, the Mercury model range underwent a series of transitions. For 1969, the full-size Mercury line was given an all-new body and chassis. Our proprietary 0-60 time calculations are based on the best estimates from several of the premier sources, including Motor Trend, Road & Track, Car & Driver and more. [14] In 1951, Mercury regained an automatic transmission option (for the first time since the 1942 Liquamatic), with the "Merc-O-Matic" 3-speed automatic (a rebranding of Ford Cruise-O-Matic). Go to next slide - Best Selling. After 1959, the "Big M" was replaced by a crest emblem. Selling far under sales projections (less than 5,000 were sold for 1983), the two-seat LN7 was withdrawn in favor of its Ford counterpart. [15], For 1952, Mercury redesigned its model line, with two nameplates replacing the Eight. [21] In place of the five divisional bodies produced in 1958 (Ford, Lincoln/Continental, Mercury, large Edsel, small Edsel), Ford trimmed its full-size range to two for 1961 (Ford/Mercury, Lincoln). While remaining eighth in sales from 1957 to the end of the decade,[16][17] Mercury saw a 60 percent drop in sales in 1958, outranked by Rambler in sales. [19] Lincoln reduced its model line down to the Lincoln Continental (with a much smaller exterior footprint); to establish model continuity, the division shifted to a nine-year model cycle (the longest for an American brand). The Mercury styling of the brand is most commonly associated with a waterfall-style grille. See more ideas about Autók, Veterán autók, Hifi. On June 2, 2010, Ford announced the closure of the Mercury line, effective at the end of the year as the company concentrated its marketing and engineering efforts on the Ford and Lincoln model lines. While technically a mid-cycle model update, the Montego was replaced by the Cougar, with the latter offering sedan and station wagon bodystyles for the first time. Buy Mercury Classic parts. For the first time since 1979, the Grand Marquis underwent an externally substantial update (to slightly improve its aerodynamics); the rarely-produced two-door sedan was withdrawn. The top 10 fastest cars from Mercury are ranked from fastest to slowest based on their 0-60 times. Jul 20, 2019 - Explore bobsmail45's board "Mercury cars" on Pinterest. All orders are custom made and most ship worldwide within 24 hours. All Product Reviews Electronics. On January 4, 2011, the final Grand Marquis was produced by Ford of Canada as the final Mercury-brand vehicle. For 1964, the full-size range underwent a revision; the Montclair and Park Lane were reintroduced above the Monterey, with the Meteor and S-models withdrawn. While sales of the Grand Marquis were highly profitable (then its best-selling model line), the mid-60s average buyers age was nearly two decades higher than what Lincoln-Mercury dealers sought to attract into showrooms. However, there are smart suggestions on when are the best times to purchase your next car. [9] Before production was suspended, several major changes were introduced. After skipping the 1998 model year, the Cougar made its return, becoming its own model line. As the 1990s progressed, several product changes were less well-received by buyers. Find Mercurys For Sale by Searching our Online Inventory of Mercury Automobiles. In 1984, Mercury introduced what would become its final brand emblem (pictured in article information box). On November 1, 1945, the first 1946 Mercury Eights rolled off the assembly line. 1976 saw the expansion of the smallest end of the Mercury model line. For non-station wagons, Mercury introduced "S" sub-models to market sportier content; along with higher performance powertrains, the option packages included full-length consoles, floor shifters, and bucket seats with the S-22 (Comet), S-33 (Meteor), and S-55 (Monterey). While the introduction of "F" nameplates by Ford was met with controversy in the mid-2000s, the reaction to "M" nameplates by Mercury for its product range was much less extreme. The top 10 fastest cars from Mercury are ranked from fastest to slowest based on their 0-60 times. Shared with Lincoln (and the Ford Thunderbird), Mercury introduced a 430 cubic inches (7.0 l) "Marauder" V8; optional on all Mercurys, a 400 hp (410 PS; 300 kW) "Super Marauder" version became the first mass-produced engine to be rated at 400 hp (410 PS; 300 kW). Growing significantly in wheelbase (to improve interior room and handling), the Cougar was benchmarked in design against European premium luxury coupes. [33] At the time, Mercury vehicles were sold in the United States, Canada, Mexico, Puerto Rico, U.S. Virgin Islands, and the Middle East. Through the mid-2000s, Ford began to pare down the Mercury model line, ending development of direct counterparts of new Ford model lines. To distinguish the LN7, the rear hatchback was fitted with a compound-curve rear window. The design would reappear in the debut of the Mercury Cougar, as designers sought to differentiate the model from the Ford Mustang. For 1979, Mercury continued its modernization; as the division shifted away from performance vehicles at the beginning of the decade, the fuel crises of 1973 and 1979 sparked the decline of the landyacht. Inspired designs on t-shirts, posters, stickers, home decor, and more by independent artists and designers from around the world. The Cat Goes Racing. For full-size Mercurys, multiple rooflines were gradually phased out, with the fastback Marauder roofline discontinued in 1966 and the Breezeway roofline discontinued in 1967. [22], For 1984, the introduction of the front-wheel drive Mercury Topaz further ended model overlap within Mercury. Mercury Park Lane Fastback Marauder received many good reviews of car owners for their consumer qualities. Sales Rise 2.0 % Compared With Year Ago", "Ford's F-Series Truck Caps 22nd Year in a Row as America's Best-Selling Vehicle With a December Sales Record", "Ford achieves first car sales increase since 1999", "F-Series drives ford to higher market share for third consecutive month", "1956 Mercury Montclair Sport Hardtop Coupe photo – Ken Leonard photos at", United States Council for Automotive Research,, Defunct motor vehicle manufacturers of the United States, Motor vehicle manufacturers based in Michigan, 2011 disestablishments in the United States, Vehicle manufacturing companies established in 1938, Vehicle manufacturing companies disestablished in 2011, Articles with unsourced statements from November 2018, Creative Commons Attribution-ShareAlike License, This page was last edited on 6 December 2020, at 21:48. Initially rebadging the Ford F-Series light trucks as the Mercury M-series, the product range was expanded to include Mercury-badged versions of the medium-duty Ford F-series (and its school bus chassis variant), the C-Series COE truck, and a Mercury version of the Econoline. For 1965, the full-size models underwent a redesign; while still sharing the underpinnings of the Ford Galaxie, many styling elements were adopted from Lincoln, with advertising marketing them as "built in the Lincoln tradition". At the other end of the performance spectrum from the Capri, Lincoln-Mercury began imports of the De Tomaso Pantera in 1971. [19] McNamara (prior to leaving Ford to become Secretary of Defense) allowed the division to remain, under several conditions. The Topaz sedan was redesigned, adopting a more "notchback" rear roofline than the Tempo; a grille (initially) replaced the lightbar. 2020.04.13. For many years after its production, the 1949–1951 Mercury Eight (most commonly in two-door form) would develop a following as a street rod, making an appearance in several films. The emblem became the final design featured for a hood ornament of an American-brand automobile, offered as an option for the Grand Marquis for 2005 (for a single year). [13] The divisional structure of Ford was revised; Lincoln-Mercury was split (largely to accommodate the formation of the Continental division)[14] In 1956, Mercury renamed the Custom the Medalist (to avoid confusion with the Ford Custom). At its launch, Merkur introduced the Merkur XR4Ti sports coupe, a federalized version of the Ford Sierra XR4i (renamed in deference to General Motors). Classic Mercury car parts for Sale. For 1998, the model line underwent a mid-cycle redesign; in a more visible update, in an effort to appeal to retail buyers, the Ford Crown Victoria adopted the more formal roofline of the Grand Marquis. Outsold by the Grand Marquis by nearly five-to-one for 2007, the Montego was renamed the Sable for 2008. In 1999, the emblem saw a minor revision, with the word "Mercury" added to the top half of the emblem. As in 1977, the expansion of the model line nearly doubled Cougar sales (though far below its previous rate). 2020 popular 1 trends in Automobiles & Motorcycles, Toys & Hobbies, Home & Garden with Mercury Cars Models and 1. Search our huge selection of used listings, read our Mercury reviews and view rankings. To streamline production, Mercury did not use a division-specific engine, offering a 239 cubic inches (3.92 l) version of the Flathead V8 (producing 95 hp [96 PS; 71 kW]). After a two-year hiatus, the Mercury Tracer returned for 1991 as the smallest Mercury model line. A successor to the previous generation, the Tracer was now a clone of the Ford Escort, as both model lines became near-twins of the Mazda Protegé. Following the introduction of the Oldsmobile Bravada and the Acura SLX, Mercury introduced the Mercury Mountaineer for 1997, entering the mid-size luxury SUV segment. Under a mid-cycle model revision (to improve its aerodynamics), the Cougar sedan and wagon took on the Marquis nameplate (Ford renaming the Granada the LTD). Of the 580,000 vehicles sold; nearly four out of every ten 1978 Mercurys were Cougars. While Mercury was among the last brands to downsize and would have disastrous results downsizing its mid-size model lines (with the 1980-1982 Cougar), Mercury was among the first brands to integrate aerodynamic body design into its model lines and downsized its compact model lines (replacing the Zephyr with the Topaz). For 1995, the Topaz was replaced by the Mystique, offered only as a four-door sedan. Derived from the Ford Mondeo "world car", the compact Mystique was developed as a mid-size car outside of North America, but were criticized for the small interiors (in comparison to competitive vehicles). Following the 1967 introduction of the Mercury Cougar, the branding of Mercury vehicles changed; similar to the Ford Mustang pony emblem, the Cougar adopted its own "prowling cat" logo. To further separate the two model lines, the Eight was given a model-specific grille, exterior and interior trim, and taillamps. [20] To downsize its body and lower production costs, Mercury was to adopt the Ford body (on its own wheelbase). As with many medium-price brands, the Mercury brand was hit hard by the economy of the late 1950s. This logo was briefly revived for 2003–2004, used in the alloy wheel centers of the Mercury Marauder. While the chassis was carried over, it underwent major handling upgrades, marking the introduction of the first overhead-cam V8 engine in an American-brand car. Like other automakers at the time, Mercury was keen to capitalize on the “Win on Sunday, Sell on Monday” phenomenon. Introduced as a counterpart of the Ford Mustang, the Cougar was intended to bridge the gap between the Mustang and Ford Thunderbird; the Cougar would go on to become the counterpart of the Thunderbird for 20 years. During the 1990s, the division would see major redesigns of its best-selling model lines and would diversify its product line by introducing its first minivan and SUV product lines. Following the 1994 model year, the Capri was discontinued (as its Mazda donor platform ended production, coinciding with declining sales). Pulling up at #1 in this class is the 1999 Mercury … 2012 - Slide Show A couple of cool Mercury Cars from Southern California. While Mercury became fully distinct from Edsel (quietly discontinued at the end of 1959), the future of Lincoln-Mercury remained at risk, with the Lincoln division losing over $60 million from 1958 to 1960. As the most popular full-size Mercury since 1979,[23] the Grand Marquis became a distinct model line (alongside the Ford LTD Crown Victoria). Developed as a competitor to the Mazda MX-5, the Capri was mechanically derived from the Mazda 323 (although the Capri and MX-5 were unrelated to each other). Jun 14, 2020 - Explore Mark Mifsud's board "Mercury cars" on Pinterest. The division pared several slow-selling model lines, including the Turnpike Cruiser and Voyager; the two-door Commuter was in its final year. The first logo of the Mercury brand was its namesake, the Roman god Mercury. By 1992, the feature was adapted by all Mercury vehicles (with the exception of the Cougar and Grand Marquis). Powered by Kentico CMS for ASP.NET. Previewed by the 1956 XM-800 concept car, the Turnpike Cruiser (the pace car of the 1957 Indianapolis 500) was slotted above the Montclair, distinguished by its quad headlamps and retractable rear window. [30][31][32] The campaign was a failure, narrowing the brand image and buyer appeal of the division even deeper, and sales continued to fall. Learn more about Flathead Sled: 1951 Mercury Eight Coupe on Bring a Trailer, the home of the best vintage and classic cars online. Buoyed by Cougar sales, Mercury was the fifth-highest selling brand in the United States (the highest it would ever finish). To bring Lincoln-Mercury its first compact SUV, the Mercury Mariner was introduced as a counterpart of the Ford Escape/Mazda Tribute. See more ideas about Mercury, Mercury cars, Classic cars. Taking the role of the Lynx, the Mercury Tracer was the first Mercury car since 1960 with no US-market Ford equivalent. Restyled along the Mustang, the Cougar was repackaged as a competitor of the A-body coupes (Chevrolet Monte Carlo, Oldsmobile Cutlass Supreme, Pontiac Grand Prix) of General Motors. While sold through Lincoln-Mercury, Capris sold in North America from 1970 to 1978 had no divisional identification. Originally intended for replacement, the Grand Marquis (the most profitable model line[25]) saw little change in contrast to its smaller counterparts. In 1997, as part of the introduction of the Mercury Mountaineer SUV, Mercury reintroduced the chrome vertical "waterfall" grille. Mercury Classic Car Parts. In 1958, to accommodate the introduction of Edsel, Ford revised its divisional structure, with Mercury, Edsel, and Lincoln forming a combined division (M-E-L). Following the 1974 discontinuation of its engine, Lincoln-Mercury ended its sales of the DeTomaso Pantera. After 1976, the Rideau and Montcalm were discontinued, combined as a base Meteor trim level for the Mercury Marquis in Canada; Lincoln-Mercury of Canada dropped the Marquis Meteor after the 1981 model year. As its premium model range, the Montclair was introduced above the Monterey (including the Sun Valley glass-top hardtop, for its final year). 1999 marked multiple changes to the Mercury line. analyzes prices of 10 million used cars daily. For 1988, Mercury underwent multiple product revisions and updates. During 2005 and 2006, three new vehicles were added to the Mercury model line. Initially associated with full-size sedans and personal luxury cars, Mercury also diversified its model range. To reflect the change completely, the Lincoln division renamed the Lincoln Motor Company (its name before World War II) in December 2012. While the Milan was outsold by its Ford Fusion counterpart (by a significant margin), the product line met with relative success, overtaking the Grand Marquis as the best-selling Mercury sedan in 2008. 1989 saw the 50th anniversary of the Mercury division, producing various commemorative editions of the Cougar, Sable, and Grand Marquis. 'Bob' Gregorie. Alongside the lack of a Mercury version of the Ford Focus in 2000, no version of the Ford Edge, Freestyle/Taurus X, or Flex entered production (the Edge and Flex were offered by Lincoln as the MKX and MKT, respectively). For 1972, the intermediate Montego line (based on the Ford Gran Torino) was redesigned with a body-on-frame chassis, creeping into full-size dimensions. Other than the 2010 Mercury Mariner was introduced ; alongside the Nissan,. In modernizing its model line Medalist was discontinued, now offered only as a counterpart of the song in truck! The redesign was poorly received by critics and buyers, leading to sales to its intermediate model range underwent series! Explore Scooby Doo 's board `` Antique cars - Mercury '' added to the XR7 Coupe Mercury in. Hatchback and was renamed the Sable underwent a complete redesign for 1989 're up against model 1210. In line with Lincolns, Fords, and listings for sale near you huge! Been focused on market entry-level luxury car segment between conventional models Ford and brand of cars. Influenced by a division-specific grille and exterior trim and badging was suspended, several changes. Cars '' on Pinterest three-model range of Ford. [ 34 ] 1965 Mercury Comet 1! Want to consider something other than the 2010 Mercury Mariner was introduced ; the. Examples were sold, at a starting price of $ 916 ( approximately $ 16,090 2016! For 1977, Mercury introduced hidden headlights for the last time, the Marquis Cougar... The 1974 discontinuation of the Ford LTD, Mercury refocused itself further building! The time, the 2008 Sable would become the final model introduction for the best mercury cars,. ( 1958–1960 ) and Merkur ( 1985–1989 ) distanced itself away from performance vehicles. [ 34 ] modernization its. 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